Broadcast Wars Ep 2: Ratings Frenzy
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Overview
KSTP hires a consultant to find the perfect anchor, reporters of color begin to find slightly greater welcome in local newsrooms, while stations dabble with putting women at the anchor desk. Meteorologists transform weather news, videotape kills onerous film processing, while trauma and toxic stress lead some to substance abuse. By the late 70s, local TV news is slick, sexy and highly profitable.
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