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Kid Influencers: Few Rules, Big Money

Kid Influencers: Few Rules, Big Money

S4 · E13 August 23, 2019

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Overview

Being a social media influencer is now considered one of the most popular career aspirations for millennials and Gen Z. But experts warn that regulations need to be put in place as younger and younger influencers share their lives on camera. This episode of CBS Reports looks at the lives of three families whose kids are popular influencers on social media, while exploring some of the dangers implicit in the “kidfluencer” industry.

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